Following Up: Build Ongoing Relationships with Email Marketing

Most people need multiple exposures to a product or service to buy.

You can’t just keep tapping Google and Facebook for fresh prospects. More than ever, marketing success is about having control of your own data, so you can build relationships.

Build an Email List. Then Turn Your List Into Buyers

One of the most effective and efficient ways to provide those multiple exposures is with email marketing.

We’ll define the best ways to attract your audience and discover what they need, so they’ll get to know, like, and trust you. Then we help you build an email list of engaged and motivated prospects. When you are in regular touch with someone, you can educate, inspire and ethically persuade them to buy.

If you already have an email list you want to market to more powerfully, we help you write emails that will get opened and create sales.

  • 1. We define the best demographic groups to target, in whatever geographical area your business covers.

    2. If you don’t have a list, we’ll collaborate on an irresistible lead magnet — such as a quiz or free download — to build your email list.

    3. We build a segmented email list, based on your best customers’ interests and actions.

    4. We design and write email campaigns – using the best technology today – to connect with your audience and provide meaningful information of real value, with occasional sales messages.

    5. And we monitor results over time, to improve response.